If you are interested in fashion news, you may want to keep an eye on WGSN. The network has become the most prominent source of this type of information. It has covered everything from Style trends and Influencers to the role of the Media and Politics in the fashion world. Hopefully, this will give you a deeper understanding of how the industry works and what you can expect from this particular type of content.
Style trends
Style trends in fashion news aren’t just about colors or clothing styles. They can also be about body type. One of the most popular styles in recent years is hoodies worn under blazers. This trend is becoming more mainstream and can be paired with denim and slacks.
While some styles will die out after a few seasons, others will be here for the long haul. Puff sleeves, for example, cracked the veneer of fashion in 2018. And while ’80s references dominated the runways in 2018, oversized sleeve trends will be back next year.
Influencers in the fashion industry
There are many different kinds of influencers in the fashion industry. Some of these influencers have a very high level of celebrity, while others are more obscure. The latter are those who have achieved fame and are able to influence decision makers in the industry. They have a lot of experience, but they don’t need to wear designer clothes to prove their worth. They are able to influence the creative leaders of luxury brands, but they don’t directly affect tier 2 and 3 brands.
Influencers in the fashion industry often share their content on YouTube, a video-sharing site. By uploading videos, they can help fashion brands promote their latest collections. They can also show prospective buyers how to wear a particular piece of clothing. This makes the online purchase process easier for consumers.
Media’s role in the industry
Media is a powerful tool for fashion companies to reach consumers and promote their products. This includes print and broadcast media. These outlets reach consumers on several levels, including through editorial statements, thought-provoking commentary, and social media. A fashion publication’s influence on consumers is enormous and often reaches people on a more personal level than a television commercial or billboard.
The relationship between fashion and media is symbiotic and intricate. Researchers and scholars in the fields of political science, communication theory, journalism, and business and economics have explored the connections between the two. Media-based research has revealed new perspectives on modeling, advertising, and fashion marketing. Moreover, it has provided insight into the role of art and design in shaping the fashion industry. The studies have also highlighted the role of photography, film, and print publications.
Politics in fashion
With the rising importance of global issues, many fashion brands are taking the political stage. From China’s boycott to discrimination in employment and hiring, fashion is at the forefront of the conversation. But what does this mean for fashion brands? It’s a new and unfamiliar territory, but the stakes are high. Companies who cross the line between politics and commerce run the risk of offending employees, consumers, and governments that set the rules of commerce.
The rise of female politicians in politics is bringing political fashion into the public eye, and it is changing the landscape for journalistic coverage. More women than ever before are running for elected office, and these women are using fashion to make statements. The media needs to adapt to this changing environment and find ways to avoid stereotypes and sexism.
Yasir Asif has expertise in SEO and digital marketing.