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Top 10 Things NOT Covered in a Home Inspection




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Buying a home is a colossal undertaking, particularly for those who not yet done it before (first time home buyers).  It can be overwhelming, so try to take it all in stride.  Hopefully you are here to plan in advance, to be well prepared to take it on.  In either event, you (seemingly) are here knowing the importance of a Home Inspection toward the purchase process (and that Red Flag Home Inspection is the best around!).

Most of you are aware that most systems and components have a place in the Standards of Practice.  The list of inspection items, and components the inspector must know how to inspect, is mind numbing.  This inspection, however, does NOT cover every single item or component within the residence.  This article is to help you understand the components that you need to know/understand are NOT included in a typical home inspection (and some of which that may be available upon request/payment).

  1. Termite or “WDO” Inspection
  2. Inner Wall Cavities
  3. Prediction of Longevity of Components
  4. Cosmetics or Décor
  5. Every Single Component in the Home
  6. HVAC Units
  7. Items or Defects Concealed
  8. Sewer/Septic System
  9. Building Code Violations
  10. Crawlspace Inspection


Termite or “WDO” Inspection

A “WDO” inspection is an acronym for wood destroying organisms.  I’m sure many of you immediately think of termites, which are definitely a wood destroying organism, but there are several others in the category that equally can wreak havoc on your home.   These little critters cause an estimated $5 billion dollars worth of damage in the United States each year.  This is NOT an inspection to take lightly.  Sure, many Home Inspectors perform this test using loopholes in the licensure requirements.  Not Red Flag though.  This is more about having the right person for the right job, and the right person here is a Licensed Pest Control company.  They have the proper training and development to know what to look for, where to look and what needs to be done to fix whatever is found.  This service, as you guessed, is not included in a typical home inspection so make sure you line up some contacts to perform this critical inspection.

Inner Wall Cavities

In case you are not aware, Home Inspectors are governed by Standards of Practice.  These standards stipulate what they must inspect, but several key items are left off of this list (inclusive of these items cited in this article).  One such item is the inner wall cavities.  So many things can be going wrong within a wall cavity, and we will never know until we see an outward sign of failure that can be noticed.  This can be a pin-hole leak in a plumbing line, or a short in an electrical wire.  The fact remains, until there is a failure that produces a noticeable outward sign, your inspector is powerless to notice it.  Let’s say your home was not inspected at the New Construction phase, and a staple was put into the center of an electrical wire.  That may go unnoticed for decades.  As the Romex rubber jacket degrades, maybe the current jumps to the staple and zaps the wood stud.  While I’m sure you would like to turn to your Home Inspector for explanation, this type of failure cannot be seen without destructive testing (which is not done in a typical home inspection).  If you are getting a New Construction inspection, however, we survey the site to find all of these defects we can.  We use thermal imaging and moisture mapping to look for the outward signs of failure, but please understand that full X-ray vision is not possible (yet).

Prediction of Longevity of Components

As Home Inspectors, we are routinely asked “How long until this roof fails?” or “Do we really need to paint these walls, or can it wait a year?”.  The answer to these questions is always, “It depends”.  Home Inspectors wield powerful skills to evaluate an insane number of systems and identify defects.  It’s true, not all hero’s wear capes.  We cannot (yet) however, predict the future.  If we did, we probably would be doing other things for a living.

The ultraviolet rays (UV rays) shorten the lifespan of numerous building components.  This is why routine maintenance and oversight is needed.  It is also why we must replace the materials periodically, to keep our building’s envelope intact.  As a guide, you can find the life expectancy ranges for various materials in our blog called How Long Do Building Materials Last?!  In this article, we discuss the timeframes for common building materials all around the home (and include a list specially developed for Florida).  We all know Florida always requires special treatment, particularly when it comes to embarrassment in the news.

So please use this guide as a resource, and don’t ask us to tell you if the windows will make it through Hurricane Season.  The answer, I will tell you right now, will be “It depends, on if we get a Hurricane”.

Cosmetics or Décor

According to the Standards of Practice, Home Inspectors are not required to inspect the paint, wallpaper, or other finish treatments.  If cosmetics are cited in a report, typically it would be because it may have been obscured from view for our client, OR we use it to illustrate some type of failure that is occurring.  For instance, a darkened discoloration, or waviness of a wood component, may be pointed out to inform our client of water exposure.

Of course, this rule does not apply for your Red Flag New Construction inspection (which includes any cosmetic blemish or irregularity that we observe).  In the end, that inspection aims to ensure you are getting the dream home you are paying a lot of money to get.

So you are on your own if you want to try and get a credit at closing to replace the pink wall/floor tile and pink toilet in the pink bathroom (sorry).

Every Single Component in the Home

In referring back to the Standards of Practice, it seems like the document covers everything under the sun.  It’s true that it does cover a ton, but it does not quite cover everything.  Obviously we are highlighting some of the higher points here in this list, but it is not a reasonable expectation that everything is inspected and every defect identified.  Items like windows, doors, electrical outlets are given a “representative number” of items inspected.  This means that we are not inspecting every single one, but we are inspecting a few of each at minimum.

Our New Construction customers, however, can expect every window, door and electrical outlet to have been tested.

HVAC Units

We certainly will be inspecting the in place Heating, Ventilation, and Air-Conditioning (HVAC) systems of your chosen property.  Your inspector will check the “delta” across the handler, which measures the comparison from the return to the supply (quantifying the amount of energy gained/lost crossing the handler).  This should typically be between 14 and 20 degrees.  If less, it means the system needs to be serviced or replaced (and should certainly be evaluated by a HVAC professional to determine which).  If more than this degree of drop, it may actually mean a very soiled coil or restriction in the ducts.  This slows down the airflow, which is terrible for energy efficiency.  The slower airflow means the air is in contact with the cold coils for a longer period of time.  Sounds like a good thing, right?  It’s really not.  This can make the internal components of the air-handler or ducts into a condensation surface.  This can lead to mold development within the system.

If your “delta” is out of whack, do yourself a favor and call in a HVAC professional to assess.  They can look at the age/condition of the system, the sizing, and the installation.  They can tell you if there is caked up grime on the coils, or other outward signs of deferred maintenance.

Items or Defects Concealed

A Home Inspector is bound to call out any defect that he has 1) observed and 2) deemed to be a “material defect”.  This means that items not observed, or not observable, are excluded from their Standard of Practice.  It’s true, we can only report upon what we are able to observe (or measure, or detect, or figure out).  So it should not be expected that once the walls are removed during a renovation, that isolated water stains or other items may not be uncovered.  Most Home Inspectors, however, use technology to narrow this gap between observability and detection of defects.  The use of thermal imaging is a mandatory process in every Red Flag Home Inspection completed.  Read our blog to find out why, the technology is amazing and you learn so much by applying it.  I cannot risk a client not selecting that service, so I include it automatically.  This allows us to “see” signs of impending doom before they have fully developed.  So while we cannot “see” the wall cavity, we may be able to pick up on the subtle pre-failure/catastrophe hints that identify trouble is on the way.

Sewer/Septic System

Your inspector will certainly note the exposed plumbing, and inform you of the material/condition of that seen.  As you know, however, most of the plumbing lines are below ground or within walls.  As such, these are not included in the typical Standards of Practice.  Consider adding a sewer scope to your inspection services, for an additional fee.  If you have reason to believe the pipes are cast iron, orangeburg, or terra cotta, consider getting a plumber to do the evaluation.  In the end, a failure beneath your house may mean jacking up the concrete (and damaging floor finishes) to do the repair.  If you haven’t seen the construction zone that this creates in your house, I assure you it’s not pretty.  Cracks can develop in the pipes, tree roots can infiltrate and cause blockages, the pipes may not be sloped adequately to drain the solids, or pitched too much to where the solids are left behind (I know it sounds odd, but it happens; trust me).  Moreover, the pipes could be collapsed and ruptured altogether.  Using a camera service during your inspection may save you a huge headache down the road.

For the septic system, these systems commonly utilize a reinforced concrete container that is below grade and obscured from view.  Further, they tend to have effluent and waste filling them near the top.  As such, they are not quite available for observation.  To do this inspection right, the professionals need to be brought in to pump the take and inspect once it’s all cleaned out.  Obviously, this comes with some added expense, but it could save you considerably if you find a cracked tank that may have been driven over, or a drain-field that is not properly discharging water from the system.  They can also insert a small diameter camera into the drain field lines to ensure solids/sludge/debris have not clogged the drain field lines.  To gauge if you need to call in a PRO, consider asking the seller:

  • When the tank was last pumped?
  • Any issues flushing the toilets? Backing up?
  • Do they use Flushable Wipes? (Hine: look around during your walk-thru for these; VERY bad for most septic systems).
  • If they know the location(s) of the tanks and drain field.
  • If they know the size of the tank (a 1,200 gallon tank is typical for a standard/larger house)

Building Code Violations

You hired a Home Inspector, not a Building Inspector.  Building inspectors tend to complete numerous very quick inspections, focusing solely on the Building Code and it’s application to the phase of construction at hand.  A Home Inspector, however, has to scrutinize a huge list of building components, and assess the good/bad from within it.  So why doesn’t a Home Inspector evaluate if items are up to code?  Fair question!  The Building Codes are only applicable to the one in-force at the time of it’s construction.  A 1956 house would not be weighed against the 2021 Building Code (which is the one that the Building Inspector knows).  It takes a lot of effort to research, find and apply the codes of the past.  In the end, you may not learn a lot about the component for having done it (so the Standards of Practice do not include it).  Now, it is a sound practice to apply portions of the code (and the areas that fall short of the code) to illustrate defects.  The modern Building Code demonstrates the modern day best practice (or minimum standard) for a building.  If it does not meet today’s minimum standard, it shows that there should be an expectation of failure over time.  It is good to advise the client of up-coming (potential) for failure, but not required per the standards of practice.  If you have reason to believe there is unpermitted work, or code violations, consider bringing in a consulting General Contractor to provide a write-up to mitigate the defects or defective construction observed.

Crawlspace Inspection

The underbelly of your home is a place where nobody wants to go into.  These places are hot and filled with little critters, some of which are not quite as scared of us as we are of it.  In this area, however, a tremendous amount of information is gathered.  Sellers may paint the house, and replace flooring, and erase decades worth of neglect.  But the wood framing of the crawlspace tells the tale on what has been happening in that house over the years.  This is an area where the Building Codes are cited pretty heavily, because defects are common place and these modern-day best practices clearly illustrate the defects occurring.  It’s on this list, however, because it is not included in the typical home inspection.  Sure we need to look in there from the perimeter, but accessing it is not required.  This can be done by most inspectors, however, for an additional fee.  In my professional opinion, this is one of the most pivotal and impactful insights you can get for a house sitting atop a crawlspace, so you would be crazy not to pay the small service fee to have it inspected.


So that sums up the high-level items left out of a typical home inspection.  Obviously, there are more that are not included, but these represent the items that are most impactful and typically most significant to home buyers.  Some of these can be added by your inspector for a fee, and others require additional experts to evaluate.  Do yourself a favor and review the Standards of Practice.  Know what items are and are not included in their evaluation, and discuss including items that need you need inspected (knowing you may need to pay an additional fee).  Covering all of the bases during this inspection term will ensure that you can relax knowing that your dream home will stay a dream, and not turn into a nightmare.

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Social Media Metrics You Should Consider in Your Campaign





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Social media metrics are essential to track and analyzing your campaign performance. Social media has become an integral part of modern marketing, with millions of businesses using it to reach out to potential customers. While there are many metrics that one can focus on, not all of them are equally important. In this blog, we’ll discuss the best social media metrics that you should be focusing on to make the most of your campaigns.

  1. Reach

Reach refers to the number of people who have seen your content. It’s an important metric because it gives you an idea of how far your message is spreading. The reach metric is particularly useful for determining the impact of a specific post or campaign. If your reach is high, it means that your message is being seen by a large number of people, which can help you to build brand awareness and drive traffic to your website.

  1. Engagement

Engagement refers to the number of people who are actively interacting with your content. This includes likes, comments, shares, and retweets. Engagement is a key metric because it gives you an idea of how well your message is resonating with your audience. The higher the engagement, the more likely it is that your message will be shared, which can help to increase your reach.

  1. Conversion rate

Conversion rate refers to the number of people who take a specific action, such as making a purchase or signing up for a newsletter. This metric is crucial because it helps you to measure the effectiveness of your campaigns. If your conversion rate is high, it means that your campaigns are having a positive impact on your business. On the other hand, if your conversion rate is low, it could be an indication that your campaigns need to be refined.


Followers refer to the number of people who have chosen to follow your brand on a specific social media platform. Followers are important because they are your most engaged audience. They are the people who are most likely to interact with your content and share it with their own followers. This can help to increase your reach and drive traffic to your website.

  1. Click-through rate (CTR)

Click-through rate refers to the number of people who clicked on a specific link or call-to-action. CTR is an important metric because it gives you an idea of how effective your campaigns are at driving traffic to your website. If your CTR is high, it means that your campaigns are resonating with your audience and that they are taking the desired action.

  1. Bounce rate

Bounce rate refers to the number of people who leave your website after only viewing one page. This metric is important because it gives you an idea of how well your website is engaging visitors. If your bounce rate is high, it could be an indication that your website is not providing the information that visitors are looking for, or that it’s not user-friendly.

  1. Time on site

Time on site refers to the amount of time that people spend on your website. This metric is important because it gives you an idea of how engaged visitors are with your website. If your time on site is high, it could be an indication that your website is providing valuable content or that visitors are finding what they are looking for.

  1. Demographic data

Demographic data refers to the information that you collect about your audience, such as their age, gender, and location. This data can help you to tailor your campaigns to better target your audience. For example, if you find that your audience is mostly made up of young women, you can create content that is relevant to them and target your ads to that demographic.

  1. Influencer data

Influencer data refers to the information that you collect. Influencer data refers to information about individuals or groups who have the ability to influence people’s opinions, behaviors, or decisions through their online presence or social media platforms. This data can include demographic information, engagement metrics, brand partnerships, and reach. Influencer data helps companies and marketers understand the reach and impact of influencers, and how to effectively target them for product promotions or marketing campaigns. It can also help influencers better understand their own brand and audience, and improve their strategies for growing their online presence.

Let’s look at the top platforms and find out the best social media metrics you should track for each one to boost brand awareness and improve social media ROI.

Facebook Metrics

Facebook metrics refer to the measurement and analysis of data and statistics related to Facebook accounts, pages, posts, and advertising campaigns. Some common Facebook metrics include:

  • Reach: The number of unique individuals who saw a post, page, or ad.
  • Impressions: The total number of times a post, page, or ad was displayed to users.
  • Engagement: The total number of actions taken on a post, such as likes, comments, and shares.
  • Click-through rate (CTR): The ratio of clicks to impressions on an ad.
  • Cost per click (CPC): The average cost of a single click on an ad.
  • Conversion rate: The percentage of users who take a specific action, such as making a purchase or filling out a form, after clicking on an ad.
  • Video Views: The total number of times a video was viewed on Facebook.
  • Average Watch Time: The average length of time that users spent watching a video.
  • Page Likes: The number of users who have liked a Facebook page.
  • Page Followers: The number of users who are following a Facebook page.

These metrics help businesses and marketers track the success of their Facebook presence and make data-driven decisions about their marketing strategies

Twitter Metrics

Twitter metrics are quantitative data that help measure the impact and effectiveness of a Twitter account or a specific tweet. These metrics can include:

  • Tweet engagement – this measures the level of interaction a tweet has received, including retweets, likes, replies, and clicks.
  • Followers – this metric measures the number of people who follow a Twitter account.
  • Impressions – this measures the number of times a tweet has been seen by Twitter users.
  • Reach – this measures the number of unique Twitter users who have seen a tweet.
  • Twitter Audience Demographics – this includes information about the age, gender, location, and interests of the Twitter followers.
  • Conversion rate – this measures the percentage of followers who have taken a specific action, such as clicking a link or making a purchase.
  • Hashtag tracking – this measures the popularity of a specific hashtag and how it is being used.
  • Tweet volume – this measures the number of tweets a Twitter account has sent over a specific period of time.
  • Sentiment analysis – this measures the overall tone of a tweet, whether it is positive, negative, or neutral.

Instagram Metrics

Instagram metrics refer to various data points that help measure the success and impact of a brand or individual’s presence on the platform. Some of the most common Instagram metrics include:

  • Follower count: The total number of people who follow an Instagram account.
  • Engagement rate: The average number of likes, comments, and shares an account receives per post, expressed as a percentage of the total number of followers.
  • Reach: The number of unique people who have seen a post, including those who are not followers.
  • Impressions: The total number of times a post has been displayed on Instagram, including multiple views from the same person.
  • Hashtag performance: The number of posts using a specific hashtag and the engagement rate for those posts.
  • Profile visits: The number of times an Instagram profile has been viewed by others.
  • Story metrics: The number of views and engagement on Instagram Stories, including clicks, swipes, and replies.
  • Video performance: The number of views, engagement, and average watch time for Instagram videos.
  • Direct messages: The number of private messages sent and received through Instagram Direct.

These metrics help brands and individuals understand their audience and the impact of their content on the platform, and can inform future content strategy and marketing decisions.

Pinterest Metrics

  • Monthly Active Users: This is the number of unique users who have logged into Pinterest in a given month.
  • User Engagement: This metric measures the level of user interaction with Pinterest content, including likes, shares, comments, and repins.
  • Pin Creation: This metric tracks the number of new pins created by users each month.
  • Pin Repins: This metric measures the number of times a pin has been shared by other users.
  • Board Followers: This metric tracks the number of users who follow a specific board on Pinterest.
  • Impressions: This metric measures the number of times a pin has been seen by users.
  • Click-Through Rate (CTR): This metric measures the number of clicks a pin receives divided by the number of impressions it receives.
  • Traffic Sources: This metric tracks where Pinterest users are coming from, including organic search, referral traffic, and direct traffic.
  • Bounce Rate: This metric measures the percentage of users who leave the site after only visiting one page.
  • Time on Site: This metric measures the average amount of time users spend on Pinterest in a given session.

Tiktok Metrics

  • Followers: The number of followers a TikTok account has.
  • Likes: The number of likes a TikTok video has received.
  • Views: The number of times a TikTok video has been viewed.
  • Shares: The number of times a TikTok video has been shared.
  • Comments: The number of comments a TikTok video has received.
  • Video engagement rate: The percentage of TikTok users who have engaged with a video (likes, comments, shares).
  • Video completion rate: The percentage of TikTok users who have watched the entire video.
  • Profile engagement rate: The percentage of TikTok followers who have engaged with the profile (likes, comments, shares).
  • Follower growth rate: The rate at which a TikTok account is gaining followers.
  • Video upload frequency: The number of videos a TikTok account is uploading per day/week/month.

Gutech, a leading social media marketing agency, helps you track these key metrics so you can better understand your audience and optimize your social media campaigns.

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How do I Get a Live person at Allegiant Air?




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Tips to talk to someone at Allegiant Airlines 

Planning a trip is not about packing everything & boarding a flight; you need to know everything. But, the main problem is getting to know how to help you get a live person at Allegiant Airlines. However, people have several concerns about it. 

It’s the cheapest airline, offering affordable flights & great deals. Moreover, it operates with scheduled & charter flights. However, the airline ensures to always provide the best inflight services & other on-air benefits. You’ll never get this kind of experience anywhere else. 

Apart from this, multiple things are other benefits for the passengers. 

How should  I talk to an Allegiant Airlines live person?

You can connect with them through the airlines official number, 1 (702) 505-8888 & to resolve the issues. 

What are the other alternatives to contact Allegiant Airlines?

There are some points below that can help you:

  • Email:

You can get through an Allegiant Airline customer executive via mail. It is the easiest way. However, you need to explain the whole problem that you are going through. 

These things will help them to get to know about everything & resolve the quarries. 

  • Live Chat:

The other way to get in touch with the Allegiant live representative is through chatting live. You need to visit the official website & access the live chat option, where you can ask them about everything. 

The best thing is to get an immediate revert from the other side, which is quite preferred. 

Moreover, these are the options that let you get connected with a Live person at Allegiant. 

  • Connect 24×7:

There can be an emergency when you need to connect with the airline. Sometimes, the passengers need to learn about the correct time to contact the airline & which has several concerns. However, you can associate with Allegiant Airlines at any time. 

How to speak to airline customer executives on the phone?

If you don’t know the ways to Talk to someone at Allegiant Air, below are the points to follow:

  1. First, look for the official number of the Allegiant Airlines 
  2. However, dial the same number & hold the line for a second
  3. Now, listen to the automated voice & follow the instructions
  4. Here, the commuters will get to know about a particular that they need to press
  5. It’ll help you to get connected with the Airlines customer manager.
  6. Now, tell them about the whole thing & get your quarries resolved. 

How can I send an email to Allegiant airlines? 

Sometimes, the passengers wish to connect with the airline by mail, but the problem is they don’t know the process to do it. 

So, here are the steps below:

  1. The commuter can start by searching for an official id of Allegiant Airlines.
  2. Now, open your mail inbox & scroll down. 
  3. Here, you need to compose the mail & describe the whole situation. 
  4. Although, it’ll be better to mention all the details about the flight & these things will help you to get the best solutions. 

Why do you need to connect with Allegiant Airlines?

It is quite a common thing that people often wish to know:

  1. If you Talk to a live person at Allegiant Air, they will provide assistance regarding the flight booking. 
  2. Get information about the best deals & other services. 
  3. Know about the cheapest days to fly with Allegiant Airlines. 
  4. Details about vacation packages by the airlines 
  5. Get updated about the flight status & other services. 
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Why SEO is Important For Business




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SEO stands for Search Engine Optimization it helps businesses to grow online. The main objective of SEO is to enhance the quality and quantity of traffic to the website through onsite changes. Stuffing pages with relevant keywords are not suitable for the website ranking, but concentrating on site speed, mobile-friendliness, interactivity, and the content of web pages makes more benefits the business. The best services of SEO Brampton optimize websites visibility online. This means that more people can see the website online.
Many people have a question about why SEO is important for business, the answer is that SEO not only draws new customers’ attention but also allows you to heighten the business’s relationship with those clients because of the loyalty you have established with them.

How SEO Works

SEO optimizing a website’s content, executing keyword research, and earning inbound links to improve that content’s ranking and the website’s visibility online. The better website on both ends, the better traffic you will get for the website. It also includes:

  • Keyword Analysis
  • Backlinking
  • Content Creation

SEO Impacts on Business

SEO increases organic website traffic. Enhance numbers of lead generation. Generate better online sales and also attracts more visitors to the website. SEO processes are the backbone of business websites. SEO can affect business in numerous ways:

  • Increase organic traffic
  • Enhance lead generation
  • Generate online sales
  • Attract more local traffic
  • Improve online visibility
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