LONDON, June 30 (Reuters) – Ocado (OCDO.L) has extended its partnership deal with French retailer Groupe Casino (CASP.PA), the British online supermarket and technology group said on Thursday.
The agreement follows a Memorandum of Understanding announced in February.
The extension includes the creation of a joint venture to provide logistics services to Ocado-powered customer fulfilment centres in France, which will be available to all grocery retailers.
Groupe Casino will also use Ocado’s in-store fulfilment technology in its Monoprix stores.
Ocado will integrate Octopia’s marketplace platform into its Ocado Smart Platform (OSP), and allow OSP partners around the world to launch their own marketplace offerings.
Octopia is a subsidiary of Cdiscount, which is fully controlled by Cnova (CNV.PA), the e-commerce arm of Casino.
Ocado agreed its first deal with Casino in 2017.
Odyssey has been the lead content writer and content marketer. He has vast experience in the field of writing. His SEO strategies help businesses to gain maximum traffic and success.