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Benefits of Digital Wallets for eCommerce Merchants to Capture More Sales




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The eCommerce boom has transformed the way in which we do business. It has impacted how we buy things and how we pay for them. One of the vital components of eCommerce and digitization is digital wallets. Digital wallets are becoming increasingly popular and widely used by consumers to pay for online transactions. Over 50% of online traffic comes from mobile devices, translating into increased purchases by consumers from their smartphones.

Around 60% of consumers are likely to abandon their cart if they don’t find their preferred mode of payment at checkout. Retailers can leverage the current digital wallets trend to boost their sales and revenue. In this blog, we dive deep into what digital wallets are and how online merchants can increase their sales significantly by incorporating them into their Ecommerce payment gateway.

What are Digital Wallets?

A digital wallet is a mobile wallet or eWallet that works through apps on smartphones. You can store cash, Credit Cards and other personal information needed for electronic transactions digitally in it. eWallets protect data via passwords and encryptions. Payments can be processed, and money can be transferred from mobile phones through a single-click instant checkout via eWallets.

The NFC technology acts as an intermediary between the retailer’s payment terminal and the user’s smartphone. During checkout, it only takes a few taps to complete payment.

A customer can make a payment where money is directly withdrawn from his bank account and sent to a merchant account, passing through an eCommerce payment gateway, such as Zaakpay, with digital wallet capability, and finish the transaction.

Ways by which Digital Wallets help eCommerce Merchants Capture More Sales

  1. Boost Conversion at Checkout

The checkout process is very important for retailers to optimize the mobile shopping experience for their customers. Many buyers abandon the shopping cart due to friction at the checkout. It can become frustrating for busy customers to enter shipping details and card details every time on mobile devices.

A lot of this friction can be removed by allowing customers to pay through digital wallets. With all the information stored in the app, the customers can check out in just a couple of clicks through a payment gateway, like Zaakpay, that is customized for the mobile device. They can enjoy a seamless checkout that helps them complete the purchase without thinking again.

  1. Better authorization rates

A sale is deemed complete only when it is authorized by the customer’s issuing bank, and many retailers lose revenue due to payment decline. When customers use digital wallets at checkout, retailers can significantly improve their authorization rate and, subsequently, their income. This is because the digital wallets come with the embedded security that makes the issuers authorize payments right away. The boost in authorization rate can be as big as 10% with payments made through a digital wallet.

  1. Offer rewards and coupons

A significant benefit of using digital wallets to customers and indirectly to merchants are the rewards and bonuses offered. You can attract customers to use digital wallets to pay for online purchases by giving them cashback and rewards, maximizing engagement after each transaction. Merchants can send personalized coupons and remain in constant touch with their customers sending out frequent offerings, thereby increasing sales opportunities.

  1. Lower transaction Fees

Merchants can reduce bank transaction fees by issuing their own card used through a digital wallet. It is a free, digital version of a store gift card. Since the payment card is not from any bank, there are no transaction fees incurred by the merchants.

  1. Enhanced Security

It is no secret that Credit Card data is the prime target for hackers, and cyber security is a significant concern. A digital wallet transaction is safer than a Debit or Credit Card transaction as it uses tokenization technology. Tokens or randomly generated identifiers replace the Credit Card numbers. As these numbers are for one-time use only, digital wallet payment is the most secure way to perform online transactions.

Additionally, digital wallets’ robust authentication protocols are embedded right in the app or through the phone. Retailers do not need to include additional 3DS authentication to inconvenience customers. And with these enhanced security features, consumers will not abandon their purchase due to a lack of vital authentication requirements.

  1. Speed and Convenience

Easier you make the purchasing and payment process, the better the customer experience and customer churn. By speeding up the online payment process for customers, the eCommerce merchants will earn more loyal customers. Customers no longer need to punch in PIN codes or sign receipts on POS systems. Today, customers can make payments to merchant accounts and own their product in minimum steps through digital wallets, making them more willing to make purchases. Friction-less spending through eWallets has removed all barriers between needing and holding products.

  1. Increased Customer Engagement and Loyalty

The most important benefit a digital wallet provides to the retailers is the platform it offers for better customer engagement. ECommerce merchants can customize the digital wallet to reflect the brand image, grow the customer base and build long-term loyalty. Digital wallets can provide merchants valuable data about customer preferences, buying behavior and choices that can be used to tailor purchase recommendations and communication.

In conclusion, to build an effective and robust digital wallet for customers, eCommerce merchants must partner with the right payment gateway partner such as Zaakpay. Zaakpay Ecommerce payment gateway supports extensive payment modes, has partnerships with many banks and enables customers to make online payments in a secure and reliable manner.

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Indonesia’s Top 10 Import Products: A Deep Dive into the Country’s Economic




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Indonesia, situated between Asia and Australia, stands as the largest economy in Southeast Asia and hosts the world’s largest Muslim population. This archipelago of thousands of islands boasts ethnic diversity, with over 300 regional languages spoken. From affluent urbanites to rural hunter-gatherers, Indonesia presents a unique blend of lifestyles. Once home to sophisticated kingdoms before Dutch colonization, the country declared independence in 1949. Despite being a burgeoning global economy, Indonesia grapples with demands for autonomy in some regions.

Indonesia’s Import Boom: A Closer Look

In recent years, Indonesia has witnessed a substantial surge in imports, evident in the 2023 import data. The country imported goods worth a staggering US$237.4 billion, marking a remarkable 25.8% increase from 2018. Delving deeper into the statistics, the Indonesia trade data reveals a 21.3% year-over-year increase from $195.7 billion in 2021. However, a depreciating Indonesian rupiah against the US dollar has impacted costs, making imports more expensive.

Key Players in Indonesia’s Import Landscape

Exploring the leading suppliers, mainland China dominates with 28.5% of Indonesia’s total imports, followed by Singapore (8.2%), Japan (7.2%), and Malaysia (5.3%). Asian nations contribute a substantial 74.8% to Indonesia’s imports, with European and North American countries also playing significant roles.

Indonesia’s Import Evolution: A Historical Perspective

As Indonesia’s middle class expanded between 2004 and 2012, imports tripled. However, since mid-2013, factors such as low commodity prices and weak domestic demand led to a decline in imports. Key categories include oil and mineral fuels, computer and electronic equipment, electrical machinery, steel and iron, plastic materials, and transportation.

Unveiling the Top 10 Imports of Indonesia in 2023

  1. Oil and Other Mineral Fuels: US$44.9 billion (18.9%)
  2. Computer and Electronic Equipment: $31.6 billion (13.3%)
  3. Electrical Equipment and Machinery: $26.4 billion (11.1%)
  4. Steel and Iron: $13.9 billion (5.9%)
  5. Materials Made of Plastic: $11.1 billion (4.7%)
  6. Transportation: $9.5 billion (4%)
  7. Organic Chemicals: $7.7 billion (3.2%)
  8. Waste from the Food Industry and Animal Feed: $4.6 billion (1.9%)
  9. Cereal Sales: $4.5 billion (1.9%)
  10. Iron or Steel Products: $4 billion (1.7%)

Indonesia’s Top Import Partners

China leads the pack as Indonesia’s top import partner, followed by Singapore, Japan, the US, and Malaysia. Understanding these key players is essential for businesses aiming to thrive in Indonesia’s import market, Canada Import Data, and import and export data.

Leveraging Indonesia Import Trade Data: A Strategic Move

Understanding Indonesia’s import trade data provides numerous advantages:

  • Identify potential customers in the Indonesian market.
  • Stay informed about current product demand in Indonesia.
  • Strategize data-driven marketing techniques.
  • Enhance visibility in the Indonesian market.
  • Set long-term business objectives for sustained growth.

In Conclusion

Indonesia’s import landscape encompasses a diverse array of products, from petroleum oils to machinery. The top 10 import products play a pivotal role in solidifying Indonesia’s position as a major Asian economy. As Indonesia continues to evolve, so too will its import patterns, presenting both challenges and opportunities on the global stage.

For our readers – Visit eximpedia

Eximpedia stands as a premier platform offering reliable trade data from over 100+ nations. For marketers and traders seeking to boost sales in countries like Indonesia, Philippines, Turkey, and beyond, reach out to us for access to comprehensive import and export data. Visit our website at or email us at for more information.

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Important Web Development Tips For 2024





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In this fast-paced digital landscape, staying ahead demands a keen understanding of emerging trends and best practices. From Progressive Web Apps (PWAs) shaping seamless user experiences to the integration of AI, Blockchain, and accessibility, the web development sphere continues to transform. As technology leaps forward, this guide will illuminate key strategies and insights essential for navigating the dynamic terrain of 2024.

Let us explore the crucial tips and trends that promise to elevate web development endeavours, ensuring relevance, user-centricity, and innovation in this rapidly evolving era of digital craftsmanship.

Top Essential Web Development Tips For 2024

Web Development is a field that constantly evolves. The Web Development Courses are designed to train professionals in the best industry-relevant skills for more efficiency.

Here are some essential tips to stay on top of your game in 2024.

1.    Progressive Web Apps (PWAs) Are Key

PWAs continue to dominate the web development landscape. They offer a seamless user experience by combining the best features of web and mobile applications. Focus on creating PWAs that are fast, responsive, and provide offline capabilities, ensuring users can access content even without a stable internet connection.

2.    Accessibility Matters More Than Ever

Inclusivity should be at the forefront of web development. Ensure that your websites are accessible to all users, regardless of their abilities. Utilize proper semantic HTML, provide alternative text for images, ensure keyboard navigation, and conduct regular accessibility audits to guarantee compliance with WCAG (Web Content Accessibility Guidelines).

3.    AI and Machine Learning Integration

Additionally, leverage AI and Machine Learning to enhance the user experiences. Implement chatbots for customer support, personalize content recommendations based on user behaviour, and use AI algorithms to analyse data and improve website performance.

4.    Blockchain Integration for Security

Consider integrating Blockchain technology for enhanced security. Blockchain can be used to secure transactions, protect user data, and maintain transparency. Explore possibilities like decentralized identity verification or secure payment gateways using Cryptocurrencies.

5.    Voice Search Optimization

Voice search continues to grow in popularity. Optimize your websites for voice search by incorporating natural language keywords, structuring content for featured snippets, and ensuring compatibility with voice-enabled devices like smart speakers and smartphones.

6.    Responsive and Adaptive Design

With an increasing number of devices and screen sizes, prioritize responsive and adaptive design. Ensure your websites look and function flawlessly across various devices, from smartphones and tablets to desktops and smart TVs.

7.    Cybersecurity as a Priority

Cyber threats evolve rapidly, making robust Cybersecurity measures indispensable. Implement HTTPS, regularly update software and frameworks, conduct security audits, and educate your team about best practices to safeguard against potential cyber-attacks.

8.    Performance Optimization

Speed matters. Users expect fast-loading websites. Optimize your code, compress images and videos, leverage browser caching, and utilize Content Delivery Networks (CDNs) to enhance performance and reduce loading times.

9.    Focus on Sustainability

Consider the environmental impact of web development. Optimize your code to be energy-efficient, reduce server loads, and choose hosting providers that prioritize renewable energy sources. Small steps toward sustainability can make a big difference.

10.  Stay Updated and Adapt

The tech landscape is ever-changing. Keep learning, and stay updated with the latest technologies, frameworks, and tools. Adaptation and flexibility are crucial in web development.

By embracing these tips, you can create websites that not only meet current trends but also remain relevant and impactful in the dynamic world of web development in 2024 and beyond.


In the dynamic world of web development, adaptation and innovation remain the cornerstone of success. Embracing Progressive Web Apps (PWAs), prioritizing accessibility, integrating AI and Blockchain for enhanced experiences and security, and optimizing for voice search and sustainability are pivotal. However, the true essence lies in staying agile, constantly learning, and adapting to emerging trends. One can join the Web Development Institute in Delhi to learn more about the upcoming trends in this field. By maintaining a focus on user-centricity, security, and technological advancements, web developers can craft immersive, inclusive, and future-proofed experiences, ensuring their creations resonate and thrive in the ever-evolving digital landscape of 2024 and beyond.

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