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BENEFITS OF AI ENGINEER CERTIFICATIONS IN 2022

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One cannot emphasize enough the influence AI has had on the daily lives of people. While a layman can get into an endless discourse on the benefits of AI technology, the view of well-known researchers and personalities in this industry lend these discussions enough credibility. Famous American Inventor and futurist, in Ray Kurzweil’s words, it’s very rightly said;

“Artificial intelligence will reach human levels by around 2029. Follow that out further to say 2045 & we’ll have multiplied the intelligence- human biological machine intelligence of our civilization- a billion-fold.”

This is real revolution! Today’s machines are capable of processing a very large volume of data of great complexity quickly. Among varied branches of AI, we find ML or deep learning, whose aim is to enable robots to learn autonomously. Automated vehicles are based on these new technologies. AI continues to progress and this is just the beginning. More and more sectors are using these new technologies including the sectors like health, cybersecurity, finance, etc. the broader aim of artificial intelligence is to create machines capable of recording, learning and analysing data in order to predict events, trends, etc. Being an ever-evolving domain, AI offers a wide variety of roles that AI enthusiasts are keen on taking up. One such role is that of an Artificial Intelligence Engineer.

The artificial intelligence engineer is an IT expert whose mission is to develop intelligent algorithms capable of learning, analysing and predicting future events. An AI engineer can specialise in different areas such as ML or deep learning, which are derived from AI. Their role is to create machines capable of reasoning like human brain. Therefore, they act as a researcher as well as analyse the functioning of human brain in order to build computer programs with the same cognitive abilities as humans. Many people think of AI field to be a cakewalk which can be easily treaded by possessing basic mathematical-statistical knowledge with computer literacy. But believing the facts, it’s evident that it’s not as simple as it seems to many. Like any other specialized field of work, AI engineering also demands a specialized certification, that will lead you up the ladder.

IMPORTANCE OF AI ENGINEER CERTIFICATIONS:

  • SPECIALISATION

Professionals specialize in avenues like SAP ERP amongst others. you’d require a credible AI engineer certification in order to kick-start your AI career. Employers prefer professionals with such certifications as you’re already a brand with that certified skill.

  • TECHNICAL COMPETENCE

AI engineering is a technically heavy specialisation, with many technical theories, concepts & technologies that upskill you for this highly competitive AI industry.

  • HIGH INDUSTRY DEMANDS & CHANGING TRENDS

Statistics reveal that there has been tremendous growth in the number of jobs in analytics and data science worldwide. Being a certified AI engineer is a great idea as AI is set to create millions of jobs by the next few years, with a phenomenal rise in the new-age technologies infiltrating every AI domain.

  • SHEER DIVERSITY OF JOBS WITH SPECIFIC JOB DESCRIPTION

The variety of job roles that open up for an aspirant post the completion of certification is exhaustive. A budding AI engineer needs more comprehensive course covering all the facets of AI, as diverse as this industry is, the roles in it are very specific.

  • MASSIVE COMPETITION

Just being good in technology doesn’t mean you can get a coveted role in the AI industry. In order to stand out among your peers, the only way to do this is by arming oneself with credible certifications.

Hence you cannot undermine the importance of certification in AI & ML. As we move towards automation, it would be a great idea if we learn how to handle this amazing technology with such great potential.

Having discussed the important role AI certifications play in earning a meaty role in the industry, the benefits it churns out for its professionals are humungous.

BENEFITS OF ARTIFICIAL INTELLIGENCE CERTIFICATION:

  • Showcases your expertise
  • Professionals learn to build smarter systems
  • Helps you stay ahead in your AI career
  • Enhances your understanding of AI manifold

AI is one of the hottest buzzes today & promises to grow ahead. The automation industry is hiring for AI talent for a variety of roles across sectors. Reports state, the hiring for AI engineers has grown by 74% annually in the past 4 years. As AI permeates every aspect of human lives and AI experts are seen as the knights in shining armours for innovation, it is paramount that one grasps the skills in AI to keep up with newer roles that emerge. Enlisted below are the leading AI engineer certifications that will add a lot of value to one’s resume and give an in-depth working knowledge to harness AI in organizations:

  1. CERTIFIED ARTIFICIAL INTELLIGENCE ENGINEER (CAIE™)- USAII

This is a high-level pick for engineers. CAIE is designed for undergrads, grads & diploma students worldwide ready to dive into AI field & it’s designed according to the AI job market & keeping in mind the right AI skills in mind to sustain your career growth. Looking at an annual growth rate of 16% globally, CAIE’s curriculum is engineered by top 15 SMEs & industry experts in AI domain. This program expects you to acquire understanding of AI on Cloud, Python, ML pipelines, ML algorithms, deep learning foundations, Tensorflow, NLP fundamentals & many more. The self-study kit includes personalized study-books, real-world workshop-based eLearning, HD self-paced videos vetted by industry experts, shareable digital badge and stat-of-the-art Lab.

  1. IBM AI Engineering Professional Certificate

It is offered on a robust courseware of six (6) courses Machine Learning with Python, Introduction to Deep Learning and Neural Networks with Keras, Introduction to Computer Vision and Image Processing, Deep Neural Networks with PyTroch, Building Deep Learning Models with TensorFlow, and AI Capstone Project with Deep Learning.

  1. Microsoft Certified: Azure AI Engineer Associate

It is an AI Engineer certificate program specific to Azure Applied AI Services.  They offer a blended learning & introduction to ML, DL & essential AI programming languages with Provision and manage Azure Cognitive Services.

Having discussed that, it becomes imperative to invest in an AI certification to earn that edge over competitors in the industry & be a class-apart AI engineer to lead the domain and gain the best from the AI industry.

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How an efficient Social Media agency uses LinkedIn for B2B marketing

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Among the plethora of platforms available, LinkedIn stands out as a hub for professional networking and B2B connections. Efficient social media agencies recognize the unique opportunities that LinkedIn presents and employ strategic approaches to unlock the full potential of B2B marketing. In this article, we will delve into how an efficient social media agency navigates and leverages LinkedIn to drive impactful B2B marketing campaigns.

  1. Optimizing Company Profiles: The Foundation of LinkedIn Strategy

This involves crafting a compelling company profile that clearly communicates the brand’s value proposition, services, and unique selling points. Key components, such as a professional logo, a concise yet informative company description, and a link to the business website, are meticulously curated to make a lasting impression on visitors.

Example: A social media agency optimizes a B2B client’s LinkedIn profile by incorporating a professional logo, a concise yet informative company description, and a link to the business website. The agency ensures that the profile showcases the client’s unique selling points and effectively communicates their value proposition.

  1. Strategic Content Creation and Sharing: Positioning Expertise

Efficient social media agencies develop a content calendar tailored to the B2B client’s industry, curating content that not only showcases their expertise but also addresses the pain points of their target audience. This content could include insightful articles, whitepapers, case studies, and engaging visuals. The agency ensures a mix of informative and engaging content to maintain the interest of the LinkedIn audience.

Example: The agency creates a content calendar for the B2B client’s LinkedIn page, publishing articles that offer industry insights, case studies highlighting successful projects, and visually appealing graphics that convey key information. This content not only showcases the client’s expertise but also addresses the challenges and interests of their target audience.

  1. Employee Advocacy Programs: Amplifying Reach

Recognizing the impact of personal connections on B2B relationships, efficient social media agencies initiate employee advocacy programs. LinkedIn’s algorithm values content shared by individuals over brand pages, making employee advocacy a powerful strategy. Agencies guide employees on best practices for sharing content, maximizing the visibility and engagement generated from their networks.

Example: The social media agency encourages employees of the B2B client to share company updates, industry news, and relevant thought leadership content on their individual LinkedIn profiles. This turns employees into brand advocates, exponentially increasing the reach and engagement of the client’s content.

  1. Targeted Connection Building: Quality over Quantity

Social media agencies employ targeted connection-building strategies to connect with industry professionals, potential clients, and key decision-makers. This involves personalized connection requests, engaging in relevant LinkedIn groups, and participating in conversations within the industry. The goal is to establish meaningful connections that can potentially lead to business collaborations or partnerships.

Example: The agency conducts targeted connection-building activities, sending personalized connection requests to industry professionals, potential clients, and decision-makers. They actively engage in relevant LinkedIn groups, initiating conversations and building connections with individuals who align with the client’s business objectives.

  1. Utilizing LinkedIn Ads for Precise Targeting: Paid Promotion Strategies

LinkedIn’s advertising platform provides a unique opportunity for B2B marketing. Efficient social media agencies leverage LinkedIn Ads to precisely target their B2B client’s ideal audience. Whether running sponsored content, sponsored InMail campaigns, or display ads, agencies closely monitor and optimize ad performance to ensure maximum Return On Investment for their clients.

Example: The agency creates and manages LinkedIn Ads campaigns for the B2B client, using precise targeting parameters such as job titles, company size, and industry. This ensures that the client’s ads reach decision-makers directly, increasing the chances of generating qualified leads.

  1. Engagement and Interaction: Building Relationships

Agencies also facilitate direct interactions through features like LinkedIn Messenger, using it as a tool for personalized outreach and relationship building. This one-on-one communication strengthens the connection between the brand and its audience. Example: The agency actively engages with the LinkedIn community by responding to comments on the client’s posts, participating in discussions within relevant groups, and initiating conversations with potential clients through LinkedIn Messenger. This humanizes the brand and fosters a sense of community.

  1. LinkedIn Analytics: Data-Driven Decision Making

Agencies analyze metrics such as click-through rates, engagement levels, and lead generation to measure the success of their B2B marketing efforts on LinkedIn. Regular reporting and analysis inform future strategies and ensure a continuous cycle of improvement. Example: The agency regularly analyzes LinkedIn Analytics to track the performance of different types of content, engagement levels, and the effectiveness of paid campaigns. Based on these insights, they make real-time adjustments to optimize their strategies for maximum impact.

  1. Showcasing Products and Services: Visual Storytelling

Visual content not only captures the attention of the audience but also provides a quick and engaging way to convey complex information. By incorporating visually compelling elements into their LinkedIn strategy, agencies enhance the overall impact of their B2B marketing efforts. Example: The agency incorporates visually appealing content on the client’s LinkedIn page, showcasing products and services through infographics, product demonstrations, and engaging videos. This visual storytelling captures the audience’s attention and effectively communicates complex information.

  1. LinkedIn Groups: Niche Networking

This strategy not only expands the brand’s reach but also opens avenues for direct connections with potential clients who share similar interests or business goals. Example: The agency identifies and actively participates in relevant LinkedIn Groups within the client’s industry. By contributing valuable insights and engaging in discussions, the client becomes a respected member of these groups, expanding their network and establishing connections with potential clients who share similar interests.

As businesses increasingly turn to LinkedIn for professional networking and B2B connections, the role of efficient social media agencies becomes pivotal. By harnessing the unique features and opportunities presented by LinkedIn, these agencies not only elevate the visibility of their B2B clients but also cultivate meaningful relationships that drive sustainable business growth in the digital landscape. The art of B2B marketing through LinkedIn is an evolving journey, and with the right strategies in place, social media agencies can unlock the full potential of this dynamic platform.

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Pendientes Lonbali: Un Símbolo de Estilo y Sofisticación

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En el mundo de la moda y la joyería, algunos nombres destacan por encima de otros, y Lonbali es uno de esos nombres que evoca elegancia, calidad y un estilo único. Los pendientes mujer Lonbali son más que simples adornos; son una declaración de estilo y sofisticación que ha cautivado a mujeres de todo el mundo. En este artículo, exploraremos por qué los pendientes Lonbali se han convertido en un verdadero símbolo de estilo y distinción.

Una Tradición de Elegancia

Desde sus inicios, Lonbali ha mantenido una tradición de elegancia atemporal en todos sus diseños. La marca ha forjado su reputación en la creación de joyería de alta calidad que trasciende las tendencias efímeras de la moda. Los pendientes Lonbali no son la excepción, y cada par es una muestra de la artesanía y el buen gusto que caracterizan a la marca.

Calidad Inigualable

La calidad es un pilar fundamental en la filosofía de Lonbali. Cada par de pendientes se fabrica con materiales de la más alta calidad, incluyendo metales preciosos como el oro y la plata, así como gemas y piedras preciosas seleccionadas cuidadosamente. Esta atención meticulosa al detalle se traduce en pendientes que no solo son hermosos, sino también duraderos y resistentes al paso del tiempo.

Diseños Atemporales

Una de las características más notables de los pendientes Lonbali es su diseño atemporal. Mientras que las tendencias de moda vienen y van, estos pendientes están diseñados para perdurar. Puedes estar segura de que tu elección de pendientes Lonbali seguirá siendo elegante y relevante en los años venideros, lo que los convierte en una inversión en estilo a largo plazo.

Variedad de Estilos

La diversidad es otra fortaleza de Lonbali. La marca comprende que cada mujer tiene gustos y necesidades diferentes, por lo que ofrece una amplia variedad de estilos de pendientes. Ya sea que prefieras un diseño minimalista y elegante, unos pendientes colgantes deslumbrantes o un par de aros clásicos, Lonbali tiene opciones que se adaptan a tu estilo personal y a cada ocasión.

Personalización y Significado

Los pendientes Lonbali no solo son una muestra de estilo, sino también una oportunidad para la personalización. Muchos diseños permiten la adición de detalles personalizados, como iniciales o grabados significativos. Esto brinda a cada mujer la oportunidad de crear un par de pendientes únicos que cuenten una historia personal.

Influencia en la Moda

Los pendientes Lonbali no solo son apreciados por quienes los usan, sino que también han tenido un impacto significativo en la industria de la moda. Sus diseños elegantes y su enfoque en la calidad han influenciado a otros diseñadores y han establecido estándares más altos en la joyería de lujo.

Un Símbolo de Estilo y Distinción

En resumen, los pendientes Lonbali son un verdadero símbolo de estilo y sofisticación. Desde su tradición de elegancia hasta su calidad excepcional y su capacidad para adaptarse a diferentes estilos y ocasiones, Lonbali ha dejado una huella indeleble en el mundo de la joyería de alta gama. Al elegir unos pendientes Lonbali, estás haciendo una declaración de estilo y distinción que no pasa desapercibida. Cada vez que luzcas estos pendientes, estarás llevando contigo un pedazo de la historia de la moda y una expresión auténtica de tu estilo y personalidad únicos. Los pendientes Lonbali son más que joyas; son una manifestación de la elegancia que define tu estilo.

El Arte de Combinar con Elegancia

Los pendientes Lonbali son tan versátiles como elegantes. Puedes combinarlos con una amplia variedad de conjuntos y estilos, desde un look casual y cotidiano hasta un atuendo formal y sofisticado. Los diseños atemporales de Lonbali te permiten elevar cualquier conjunto, agregando un toque de lujo y distinción a tu apariencia.

Empoderamiento Femenino

La marca Lonbali no solo se destaca por su belleza y calidad, sino también por su compromiso con el empoderamiento femenino. Cada par de pendientes Lonbali es un recordatorio de la fuerza y la confianza de las mujeres. La marca ha sido un defensor constante de la igualdad de género y trabaja para inspirar a las mujeres a sentirse seguras y empoderadas en cada aspecto de sus vidas.

Experiencia de Compra Inolvidable

La experiencia de compra de pendientes Lonbali es única. Desde el momento en que entras en una tienda de Lonbali o visitas su sitio web, te sumerges en un mundo de elegancia y atención al cliente excepcional. Cada par de pendientes Lonbali se presenta de manera exquisita, lo que hace que la experiencia de recibirlos sea aún más especial.

Pasión por la Joyería

La pasión por la joyería es evidente en cada detalle de los pendientes Lonbali. Cada diseño es concebido con amor y creatividad, lo que resulta en piezas que reflejan el compromiso de la marca con la excelencia y la belleza. Los pendientes Lonbali son más que joyas; son la manifestación de una pasión por la joyería fina.

Una Inversión en Estilo Duradero

En última instancia, los pendientes Lonbali son una inversión en estilo duradero. Son piezas que trascienden las modas pasajeras y que seguirán siendo relevantes y apreciadas a lo largo del tiempo. Al elegir unos pendientes Lonbali, estás invirtiendo en un legado de estilo y elegancia que se convertirá en parte de tu historia personal y familiar.

En conclusión, los pendientes Lonbali son un símbolo de estilo y sofisticación que trasciende las tendencias de moda. Su calidad inigualable, diseño atemporal y versatilidad los convierten en una elección excepcional para mujeres que valoran la belleza, la calidad y la expresión personal a través de la joyería. Cada par de pendientes Lonbali cuenta una historia de elegancia y distinción, y lleva consigo la promesa de empoderamiento y confianza para quien los use. Si estás buscando un símbolo de estilo y sofisticación en forma de joyería, los pendientes Lonbali son una elección indiscutible.

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